The speakers from Monday's event summarise what they had to say about the future of advertising.
On Monday 22nd of February, BAFTA was bristling with some of the sharpest minds in the sphere of advertising for the APA's annual conference, The Future of Advertising... In One Afternoon.
The idea of the event was to concentrate all the best industry thinking from the year into just a few manageable hours, but if you couldn't manage that, here's an even shorter version - just a quick video of each speaker describing what they discussed.
Deputy Director, Credos
Head of Digital and Interactive, MPC
Tom Rainsford & Abi Pearl
Creative Director, Nexus Interactive Arts
Innovation Lead, Brave
Chief Executive, APA